Search Engine Marketing Proposal For H₂O Tanker Services
Created for Yvonne from H₂O Tanker Services
The following proposal is focused on helping you achieve maximum exposure through social media and search engine marketing and convert that exposure into real-world contacts and sales via your carefully crafted advertising landing page.
This proposal and quotation have been created after carefully considering your market and our prior experience in your industry. Your online marketing needs to be taken seriously. Too often, people take a very haphazard approach to this mission-critical aspect of their business.
By giving your online marketing the respect that it deserves we can guarantee its success in creating numerous, targeted and effective sales enquiries.
Our 26 years of experience selling high-ticket items online puts us in great stead to help you sell your services online.
We will focus on search engine marketing to target people already in the market for your product. Social media marketing will build brand awareness and stimulate an interest in your product and can be added in phase 2. Everything we do is integrated to maximise your online success.
This proposal details your options and can be implemented immediately or in phases.
Key Performance Indicators
Our most important KPIs will include interactions, qualified contacts and water delivery orders
Online success is a team effort. Lightning Digital is your online marketing partner and everything we do is based on your specific requirements.
Initial Website Set-up and Development
Automated Quotes and Follow-up
The automation of your quotation and sales follow-up emails can be incredibly important when dealing with a large number of sales leads. Our paid search campaigns can create up to 500 sales leads per month, depending on the industry, and it is impossible to create a professional quotation and maintain personal contact with all of these people. By automating the quotation and email follow-up processes, we ensure that no sales lead falls through the cracks.
Monthly Maintenance and Marketing Services
Paid Search and Website Maintenance
Our search engine based marketing packages all include website maintenance focused on keeping all your WordPress systems and plugins up-to-date and your content relevant and effective. Search management focuses on driving paid traffic to your website and converting it into solid contacts and sales.
Complete statistics and conversion tracking are included in both packages.
Your monthly ad spend is separate from any service fees.
Social Media Management
Social media provides a fantastic opportunity for people to learn about your products and services from within networks like Facebook and Instagram. People expect to be able to follow you social media and that provides an opportunity to keep prospects updated, interetsted and engaged with your brand. Paid advertising makes it possible for us to target specefic groups of people to introduce them to something exciting that they may not have known about before.
